This holiday season's hottest item is nothing. The U.K.-based sustainability outfit Do The Green Thing is using creativity to combat conspicuous consumption and thoughtless consumerism. While innovative, this tactic of "selling" items to promote a cause or a non-profit has been done before.
Via GOOD.
Wednesday, November 25, 2009
The best Black Friday deal
By David Wen 0 comments
Labels: industry, marketing, online, ponder this
Wednesday, November 18, 2009
adidas and $1 training shoes
Adidas, in response from the idea of Nobel Peace Prize winner Muhammad Yunus of Bangladesh, is going to make trainer shoes that cost about $1 for people around the world who cannot afford to buy shoes.
Via London Telegraph and Brand Channel.
By David Wen 0 comments
Thursday, November 12, 2009
Doubleclick is not going to like this
Now you can "hijack" the ads on any webpage with a plug-in. The DoGooder browser plug-in hides the current ads and displays ads supporting positive social change and green initiatives instead.
Via Osocio.
By David Wen 0 comments
Monday, November 09, 2009
Advertising and PR Speed Networking Event This Thursday
Advertising and PR Speed Networking Event, Nov. 12
Event: Advertising and public relations students and alumni are encouraged to bring their business cards and elevator speeches to a Speed Networking event hosted by the Department of Advertising.
When: 6 to 8 p.m., Nov. 12, 2009
Where: The West Atrium of the University of Texas West Pickle Research building (formerly the MCC building) at the corner of Mopac (Loop 1) and Braker Lane. A map is available online.
Background: This networking event is intended to foster quick introductions among students, alumni, faculty and friends of the Department of Advertising.
Attendees bring business cards and their "elevator speech." In a timed, organized rotation we'll introduce pairs of people. Each pair has three minutes to "elevator speech" each other. Where mutually appropriate, they exchange business cards. A timer sounds and the cycle repeats itself.
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Contact:
Gene Kincaid
Department of Advertising Lecturer
AdGrad Founder
Video from Rebecca.
By David Wen 0 comments
Labels: Austin agencies, fun, industry