Monday, August 23, 2010

News Roundup

Thanks to Naveed's Weekly Digest for all the links below.

Friday, August 20, 2010

An Open Letter To All Of Advertising And Marketing

Click on image to enlarge.

I am not sure if this is written by a real consumer or someone posing as an every day joe. Either way, it really makes you think about where and what advertising and marketing people are coming up with these days.


Sunday, August 08, 2010

Recap of Portfolio Night 8 - Austin

Note about the illustration:
Austin is famous for having N. America's largest colony of Mexican free-tailed bats underneath the S. Congress Bridge(750,000).

Portfolio Night is a thirty-five city event where aspiring junior creatives and advertising students show their portfolios to seasoned and highly regarded art directors (such as Ignacio the founder of Portfolio Night), copywriters and creative directors. This year on May 20, Austin was included in the creative host cities for the first time.

Monday, August 02, 2010

Two ways to make your brand really stand out

I enjoy reading the Brandchannel e-mail newsletters as they do a good job of keeping up and reporting on the latest branding news. Below are two brands they recently featured.

KIND snacks differentiates their brand by doing cause marketing using social media, random acts of kindness and other methods.

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