Say hello to ecopop

Say Goodbye to 86 the onions. Say hello to ecopop.

ecopop is a living fun factory of innovative ideas designed to instigate positive change in individuals, community and the world. It's a virtual product development, branded content, and consulting collective that specializes in merging capitalism with global responsibility. ecopop.com is a free idea exchange invites the creative community to help solve problems that truly matter in the world.

After more than 14 years of creating influence, demand, social currency, and profitability for 130+ iconic brands around the world, visionary brand innovator and serial entrepreneur Chad Rea (A Texas Tech alumni) repositioned his efforts to bring conscious consumerism out of the exclusive fringe and into the accessible mainstream.

Rea's mission is to use his creative problem solving talents, pop culture sensibilities, proven intuition, and integrated marketing and new media prowess to solve problems that matter to the world and ensure that constructive brands have the creative tools necessary to compete with leading mainstream brands. And to do this is a way that entertains and embraces people through pop culture.

Working directly with visionary entrepreneurs and ambitious enterprises, ecopop provide expert advice, innovative ideas, and actionable marketing assistance across all aspects of business, including product development, branding, advertising, design, marketing, media, branded content/entertainment, and public relations.

There has been a paradigm shift. In Rea's opinion and experience, those companies that align their product with their global responsibility, and package themselves in an authentic way that appeals to a broader audience, will reign. The race is on. And it couldn’t be more exciting.

"More pop. Less crunch."

editor's note: At first glance, I couldn't figure out what ecopop is so here's the About Us page.