Saturday, December 09, 2006

French cartoon ads vs. American cartoon ads



Agency: Marcel, France

It seems like advertising in France involves a different style of animation than American animated ads use. Just think of all those pharmaceutical ads with cartoon characters for foot fungus. There's also the Raid ads with the cartoon cockroaches. However, not all American cartoon advertising is lost. DDB Chicago, with UT alum Keith Tutera being the copywriter, made a memorable christmas commercial for Office Max. TBWA\Paris used a similar style of animation to Marcel for their Prevent Aids TV work.



Agency: TBWA\Paris



Agency: DDB Chicago

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